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Yodlee Consumer Insights Marketing Collateral

Project Type

Marketing Collateral

Date

January 2024

I provided fintech marketing strategy and writing for Yodlee's personal financial management products for retail banking clients. This data sheet was geared around Yodlee's proprietary consumer insights, and was part of a set of assets provided to banks as a white-label offering for them to launch their own personal financial management apps and products.

Brad Hennig is a proven PR and marketing strategist with 20+ years of experience in helping clients differentiate themselves through compelling storytelling and meticulous marketing strategy. He has secured media coverage for clients in outlets such as the New York Times, CNN, Fast Company, MSN, Forbes, HuffPost, the Los Angeles Times, and USA TODAY.

His cilents include Guide Dogs for the Blind, Stanford University, Ronald McDonald House Charities, Visa, Yodlee, Merritt College, Intersect Power, Peninsula Bridge, Thorne, and Woodward Sawyer. Click Portfolio to see his writing samples. (Move cursor over images to see project titles.)

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