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Guide Dogs for the Blind Transit Accessibility PSA

Project type

Public Service Announcement Script

I wrote the script for Guide Dogs for the Blind's national PSA on transit accessibility for people who are blind or visually impaired traveling with a guide dog. The PSA was utilized across various platforms, including transit station video screens, YouTube, local TV stations, Shell station gas pump ads, Instagram, Facebook, and TikTok.

Brad Hennig is a proven PR and marketing strategist with 20+ years of experience in helping clients differentiate themselves through compelling storytelling and meticulous marketing strategy. He has secured media coverage for clients in outlets such as the New York Times, CNN, Fast Company, MSN, Forbes, HuffPost, the Los Angeles Times, and USA TODAY.

His cilents include Guide Dogs for the Blind, Ronald McDonald House Charities, Visa, Stanford University, Yodlee, Merritt College, Intersect Power, Peninsula Bridge, Thorne, and Woodruff Sawyer. Click Portfolio to see his writing samples. (Move cursor over images to see project titles.)

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